The latest announcement made by Google is release of Penguin 4.0 algorithm which is also the real time in nature.
Almost after two year, Google Penguin algorithm has finally updated again on September 23, 2016 named as Penguin 4.0 & Real Time. This will be the 4th major release making this Penguin 4.0 and part of core algorithm. This will be also the last release of this type. Google also says Penguin is a real time signal process with its core search algorithm.
Penguin Goes Real Time
Penguin is a filter designed to capture sites that are spamming Google search results. In this ways that Google regular spamming systems might not detect. Now, Penguin filter would run and catch sites deemed spammy. Those sites would remain penalized even if they improved and changed until the next time the filter ran, which will take months.
The last Penguin update, Penguin 3.0, happened on October 17, 2014. Any sites hit by it have to wait nearly two years for the chance to be free. Now the long wait is finished. Now, Google says with the latest Penguin 4.0 which is real time. Google re-crawls and re-indexes pages regularly. . Pages will be caught and/or freed by Penguin as part of this regular process.
Penguin Becomes More Page Specific
It is said new Penguin algorithm is “more granular.” Penguin is now more granular. Penguin now devalues spam by adjusting ranking based on spam signals, rather than affecting ranking of the whole site.
Is Penguin Fully Live
This real time Penguin update is probably not fully live yet. It is now “rolling out”. Google has not specifically told how long it will take to roll out. If you see Google revisit your web pages regularly then you might see changes quickly or if Google does not visit you website regularly it might take long time.
Digim DHANANJAY KULKARNI 